In 2007,  Jake Meyer opened an independent design studio in Santa Rosa Beach, Florida. Its name was part tongue-in-cheek and part raw reality in those turbulent economic times: I Will Design for Food.

Over the years, fueled by that same spirit of all-in authenticity and a sustaining passion for intentional, hardworking design, IWDFF has grown from a scrappy upstart to a nationally awarded, full-course visual design and production partner. Today, our seasoned team of designers serves an array of clients across the food, adventure, and lifestyle industries—and the world.


We Dig What We Do

We’re grateful, every day, for the opportunity to co-create the kinds of brands that sustain us. And while we have a boatload of fun doing it, that’s partly because we take that opportunity—and responsibility—to heart. Because truly satisfying design demands more than excellent taste. In food, in life, in our work—it’s all about the experience—
And the people who come along for the ride.


I Will Design For Food Clients

Alys Beach
Billabong Destin
Black Bear Bread Co.
Breakfast Point
Cake Me Baby
Caribbean Joe Island Supply Co.
Chaste Liquors
Chipotle Mexican Grill
Crescent Kayaks
Cultural Art Alliance of South Walton
Decadent Coffee & Dessert Bar
Destin Health & Fitness Club
Edwin Watt 's Golf
Epic Photo Co .
French Culinary Institute
Fusion Training

Green Light Bag
Hope Pain Clinic
International Culinary Center
J Lyons Art
Justin Gaffrey Art
Johnson Custom Van Solutions
La Dolce Vida
M Public Relations
M Hospitality
M Shack
Mitchell Bat Co.
Nascar TNT
Nourishment Surf Distribution
Ophelia Swimwear
Pottery Barn
Raw & Juicy Life
RideOn Surf School
Rose Group
Rude American Baseball
Sandestin Golf & Beach Resort
Sandestin Gumbo Festival

Sandestin Wine Festival
Sean Murphy Photo
Seeing Red Wine Festival
Shalit Foods
Smallcakes Cupcakery & Creamery
Southern Charm Gelato Shoppe
St . Joe Company
Stride Elite
Sunrise Chair Co.
Swallow 's Bridge Retreat
Taylor Allen Properties
Taylor Haugen Foundation
The Whant Collection
Vie Magazine
WaterColor Inn
WaterSound Beach
Yolo Board
Yolo Bike Co.
Yolo Coffee Co.



“When my business partner and I decided to open Black Bear Bread Co., we knew that we wanted a beautiful logo and branding that would stand the test of time. A logo that sent a message to our customers that we knew what we were doing and one with a minimalist aesthetic. We are jazzed to be working with the IWDFF team. They not only have an incredible eye, but they turn the work around rapidly and deliver every single time. They just get it.”

Phil McDonald

Co-Founder/head chef
Black Bear Bread Co.

“In the water sports and lifestyle leisure business, we’re challenged every year to create a better line and push producers to deliver it. IWDFF has been my brand partner and product developer for more than a decade. They’re fun and easy to work with and they know how to reach and grow our tribe. They execute greatness year after year and I ultimately sleep better at night knowing that I’m always in good hands.”

Jeff Archer

Owner and Founder
YOLO Board + Bike

“As a former ad exec at NBC Universal, I have worked with many creative agencies throughout my career. What makes IWDFF stand out is their willingness to fully collaborate with their clients and not let the ego get in the way. IWDFF has the ear and patience to translate our conversations into just the right visuals for our high-end property rental company. Our clients include celebrities and royal family members and our partners are owners of luxury homes, yachts and helicopters. With IWDFF’s design expertise throughout our entire social media ecosystem, they are assured an outstanding experience. ”

Adrian Whant

Head of Global Monetization Strategy & Brand Solutions
ABS CBN Corporation

“I initially hired IWDFF for logo development and creative content and they quickly became our brilliant brand strategist and steward. For my first Chiringo Restaurant in Grayton Beach, Florida, IWDFF was able to capture the euphoric, whimsical feelings inspired by my sabbatical on the beaches in Spain. From the color palette, fonts and iconography to the stories we tell, IWDFF’s design concepts have legs and will continue to serve us as we open more restaurants throughout the Southeast United States.”

Andy McKoski

Chiringo Restaurant

“IWDFF brought my vision to life! They captured exactly how I wanted my company to feel and look—from the killer styling of my website and outstanding photography to the graphics on the kayaks. IWDFF’s staff are lighthearted, super talented but humble. They’re open to collaborate and create the best version of my ideas. The greatest thing you can do for someone is to inspire them and IWDFF inspires me every time we work together.”

James Derbecker

Crescent Kayaks

“As the owner of three dessert companies, I understand how important it is to appeal to a customer’s senses. So does Jake Meyer. Jake designs everything from our websites and magazine ads to our cups. With each new design, he always gives me tons of options and then quickly fine tunes the one I choose. He is very responsive and treats my businesses like his own.”

Jeff Martin

Owner and Founder
Southern Charm Gelato, Smallcakes Cupcakery and Creamery, and Decadent

“The Village of Baytowne Wharf is a dining, shopping, and nightlife destination in Sandestin with a full schedule of festivals. The Sandestin Wine Festival has been around for more than three decades, so it has a long history and people expect consistency. Since 2009, we’ve relied on Jake to create fresh, amazing–images, like when he perfectly captured a beach wave in a wine glass. He listens and delivers what he promises—often well in advance of our deadlines. Jake makes my job so much easier.”

Julie Stuckey

Events and Marketing Manager
Village of Baytowne Wharf



Office Shelf Mainstay: Blanton’s Bourbon Single Barrel


Weirdest Payment Accepted: A set of antique prosthetic eyeballs


of Total Combined Experience (Not Including Brio’s dog years)


Awarded a National Addy American Advertising Federation AdFed


Unofficial Satellite Offices: Chrome Yellow (ATL) Black Bear Bread Co. (FL)


We’ve Lived in: Toronto, Florida, NYC, Sydney, and Atlanta