OurServices

IWDFF is a full-service creative branding firm located in historic Inman Park, Atlanta. We design, develop and nurture brands from infancy through maturity. Through competitive analysis, market research and collaboration, we create
bespoke campaigns that meet your specific goals. We use our diverse competencies to craft distinct visual identities, targeted messaging and a clear, consistent voice for your brand. Our comprehensive offerings include:

Branding  +  Websites & Apps  +  Logo & Identity  +  Print & Packing  +  Photography  +  Video  +  Environmental Design

Branding

Branding

We believe that a client’s brand is its “baby”: like a young child, it must be nurtured, nourished and carefully developed so that it can reach its full potential. We work alongside you and your team to produce tools that will help your brand flourish in a hyper-competitive market. We ensure that your brand is as dynamic and interesting as the individuals behind it, and that your message will resonate with your target audience.

Websites & Apps

Websites & Apps

Agility is essential in the Age of the Update.  As attention spans shrink and overstimulation accelerates, to remain competitive, companies must grab consumers’ attention immediately. We develop websites and Apps that keep customers engaged and active– on desktop, tablet and mobile devices.

Logo & Identity

Logo & Identity

If a picture is worth 1000 words, a logo is worth at least 10,000. Your identity represents the essence of your brand and should clearly communicate who you are in a split second. Through imagery, color theory and font selection, we ensure you’ll always make the right first impression.

Print & Packaging

Print & Packaging

Online may be ascendant, but offline is still king. Digital technology can do many things, but it cannot replace the luxurious feel of card stock or the textured appearance of vivid, embossed ink. We manage the design and production of everything from advertising to annual reports, boxes to bags, branded merchandise to folders, guidebooks to labels.

Photography & Video

Photography & Video

Advances in photography and video accelerate at the rate of internet speed and technology: the power of imagery remains influential and transforms platforms. IWDFF manages the image production process in its entirety. We pay special attention to casting, lighting, cinematography, musical score, and editing, to elevate the visualization of your brand’s goals and connect them to the world.

Environmental Design

Environmental Design

Whether you’re launching a retail store or restaurant, upgrading your outdoor signage or wrapping your company vehicle, your brand should communicate clearly and consistently in every environment. Our team of printers, lighting designers and interior designers will work with you to elevate your brand’s retail experience to a new level.


OurProcess

We delve into your corporate identity like autobiographical ghostwriters. We research your competition and compare their strengths and weaknesses. We identify who you are (and who you should be reaching). We work quickly, smoothly and effectively. We expand our definition of "team" to include you, the client. We develop clear project roadmaps that we’ll follow together.
We identify and select the differentiators that will set your brand apart from your competitors. We believe that transparency encourages success, and communicate regularly with you throughout the process to avoid surprises and setbacks.

 

  • We soak it all in:
    We ask questions, we gather your ideas, learn your business objectives and wrap our minds around your industry. We learn who you are, who your audience is, who your competitors are, and where you want your company to go in the future.
  • We put our noggins together:
    After analyzing your business goals, competitors, differentiators and demographics, we formulate a plan to advance your project. We outline future tactics, budgets, timelines and technology needs.
  • It's kind of like magic:
    This is when everything comes to life. The IWDFF team operates at full throttle, to develop multiple ideas for your customized campaign. We present you with our ideas, obtain your approval to proceed, and move forward based on your specifications.
  • 3, 2, 1 blast off:
    After we finesse your creative, website development and printing materials, we launch your brand into the world. With a few clicks of a mouse and a handful of phone calls, your brand is officially brought to life and unveiled to the public.
  • We party metaphorically:
    Once your brand campaign is launched, we painstakingly monitor its success and fine-tune any enhancements. We provide you with toolkits and other resources that will help you to manage your current campaign and any future endeavors. IWDFF will remain readily accessible, to provide post-launch direction as needed.